Now is the Time to Use Conversation Intelligence to Improve Sales Metrics

Author: Diane Myers, Principal Analyst

Not available for licensing.

Conversation AI is technology that enables humans to interact with machines using text or speech. Through applications such as Natural Language Processing and sentiment analysis, conversation AI understands the question and provides an answer, always “learning” along the way.

Conversation Intelligence derives automated insights and actions from AI-powered and human conversations. It integrates with apps such as ad platforms, CRM, marketing automation, and others to drive revenue and improve customer satisfaction.

In Metrigy’s Customer Experience Transformation 2022-23 global research study, of the 724 IT, CX and business leaders interviewed or surveyed in April 2022, 58% plan to utilize conversation AI by 2023.

Table of Contents

• Defining Conversation Intelligence
• Conversation Intelligence Drives Win Rates and Time to Close
• How Can Conversation Intelligence Help Companies Drive Sales?
• Using Conversation Intelligence to Improve Employee and Customer Experience
• Active Listening Provides Contextual Assistance for Sales and Marketing Teams
• Five Most Common Questions When Considering Conversation AI
• Getting Started With Conversation Intelligence